Your strategic, customized approach to fundraising advisory and flexible investor relations support
At JJC, we specialize in delivering tailored investor relations solutions that help businesses communicate more effectively with their stakeholders. Our mission is to bridge the gap between companies and the investment community through strategic messaging, transparent reporting, and targeted outreach.
Your Strategic Investor Relations Partner
At JJC, we partner with private market emerging managers to build investor relations programs - from strategic fundraising advisory to ongoing LP communications and engagement.
With years of experience across industries and markets, JJC combines financial expertise with creative storytelling to help companies stand out. Our team includes former analysts, communication specialists, and IR professionals who know what investors look for — and how to deliver it.
To redefine the fundraising experience for emerging managers by delivering in the market but also equipped for long-term success.trusted, strategic guidance and building meaningful investor relationships that support long-term growth and lasting impact.
Our mission is to empower emerging fund managers with the tools, strategies, and insights needed to fundraise effectively, communicate with confidence, and build enduring partnerships with institutional investors. We provide practical resources, expert guidance, and a supportive network to help them navigate the fundraising landscape, strengthen investor relationships, and position themselves for long-term success.
We offer a full suite of investor relations and fundraising advisory services designed to support every stage of your capital-raising journey.
JenjConsulting exceeded my expectations. Their team was professional, responsive, and provided clear strategies that helped improve our business operations. Highly recommended for anyone looking for expert consulting support!
Working with Jen has transformed our investor relations strategy and elevated our fundraising approach. Her deep expertise in institutional investor communications and relationship management, coupled with her proactive and detail-oriented mindset, enabled us to build an excellent investor relations program.
Partnering with JJC provided us not only the confidence, but also the strategic clarity we needed to engage with investors on a global scale. Their expertise helped position our firm for meaningful conversations and long-term success.
Great experience working with JenjConsulting. They offered valuable insights and practical solutions tailored to our needs. A bit more follow-up would have made it perfect, but overall, very impressed.
No two managers are alike, and neither are our solutions. We take the time to understand your unique story, goals, and challenges to craft an approach that reflects who you are and what you need. Whether you are launching your first fund or scaling an established platform, our strategies are as individual as the firms we serve.
Stay informed with the latest LinkedIn insights on investor relations strategies, market trends, and regulatory updates.
Outsourced investor relations offers access to experienced professionals who can craft compelling narratives, manage LP communications.
Outsourced investor relations offers access to experienced professionals who can craft compelling narratives, manage LP communications.
Outsourced investor relations offers access to experienced professionals who can craft compelling narratives, manage LP communications.
Outsourced investor relations offers access to experienced professionals who can craft compelling narratives, manage LP communications.
Outsourced investor relations offers access to experienced professionals who can craft compelling narratives, manage LP communications.
A successful fundraise begins long before investor meetings. At JJC, our go to market fundraising strategy advisory is designed to help emerging managers prepare, position, and launch their raise with precision. From pre marketing planning and product development to targeted prospecting, we guide you through the essential stages that build momentum and maximize your fund’s visibility with institutional investors.
We begin with strategy. Our process starts by helping you define your fund’s value proposition, refine your investment thesis, and align your messaging to the market. We work with you to assess fund terms, competitive landscape, and differentiators that will resonate with LPs. This is where the groundwork is laid for a compelling launch that speaks directly to investor priorities.
Pre marketing planning is critical. We help you develop a roadmap that outlines timelines, milestones, and communication strategies. This includes identifying which materials need to be created or updated, such as pitch decks, PPMs, fact sheets, and FAQs, as well as planning touchpoints across digital and in person channels. Our goal is to ensure that you are not just market ready, but positioned for early traction.
On the product development side, we collaborate with you to ensure the fund structure and offering reflect institutional expectations. From fee models and liquidity terms to governance structures and ESG integration, we help shape a product that is both attractive and credible. Our approach balances innovation with realism, helping you stand out while staying aligned with investor norms.
Finally, we support targeted prospecting. Using a strategic approach, we help identify the right investor segments for your fund based on geography, mandate, stage, and appetite. With access to a network of experienced LPs and a deep understanding of how they evaluate new managers, we help you craft your outreach and prioritize engagements that are most likely to convert.
JJC brings more than advice. We bring execution. With over two billion dollars raised across previous mandates and a hands on approach grounded in institutional insight, we help you fundraise with clarity, confidence, and efficiency.
At JJC, we ensure your fund hits the market with more than just materials. We bring the strategy, structure, and support to make your launch matter.
Refined Fundraising Strategy and Tactical Planning At JJC, we believe that successful fundraising is never improvised. It is intentional, methodical, and rooted in strategy. Our refined fundraising strategy and tactical planning service gives emerging managers a structured roadmap to raise capital with clarity, confidence, and institutional credibility. We help you align your fundraising approach with your unique strengths while providing the tools and planning needed to navigate the process from start to finish.
We begin by understanding your fund’s positioning, goals, and investor profile. Through collaborative sessions and strategic discovery, we evaluate your current approach and identify key opportunities for refinement. This includes a deep look at your investment story, target audience, fund structure, and previous engagement efforts. From there, we craft a high level strategy that aligns with your firm's vision and market opportunity.
Once the strategy is established, we move into tactical execution planning. We develop a step by step plan that maps out how and when to engage with investors, what materials to use at each stage, and how to build momentum through a structured outreach cycle. This includes calendar planning, investor segmentation, follow up workflows, data tracking tools, and internal team responsibilities. The goal is to replace uncertainty with a focused, actionable plan that maximizes efficiency and minimizes wasted effort.
Our experience in institutional fundraising enables us to anticipate challenges before they arise. We build flexibility into your plan to adapt to market shifts, feedback from LPs, and changes in firm priorities. We also help you prepare internal processes to support the raise, including CRM tracking, data room setup, and communication timelines.
Jennifer Johnson has helped raise over two billion dollars across multiple mandates by combining strategic insight with disciplined execution. At JJC, our tactical plans are not just operational checklists. They are informed by years of experience inside real fundraises and designed to position you for long term success.
Fundraising is complex, but it does not need to be chaotic. With a clear strategy and a tactical plan in hand, you can approach every stage of the capital raise with purpose. At JJC, we help you create that structure and support you through its execution—every step of the way.
Behind every successful fundraise is a solid operational foundation. At JJC, we help emerging managers establish internal systems that support efficient, scalable fundraising while enabling full visibility into progress at every stage. From infrastructure and data tools to workflows and reporting, we make sure you are equipped to move with precision and communicate with confidence.
Our process begins with an audit of your current internal setup. We evaluate how your team tracks investor interactions, manages follow ups, maintains documentation, and stores data. If gaps exist, we help implement the right systems—whether that means optimizing your CRM, building a document management flow, or developing custom dashboards for reporting. We ensure your tools are not just functional but tailored to how your team actually operates.
We also work to define the roles and responsibilities within your fundraising process. Clear delegation and repeatable processes create a smoother internal experience and prevent slowdowns during critical moments. Whether you are a lean team or a growing platform, we help you scale your internal operations to match the pace of your capital raising efforts.
Tracking progress is equally important. We set up systems to monitor pipeline activity, investor engagement, conversion rates, and feedback trends. This allows you to adapt in real time, spot roadblocks early, and report progress to internal stakeholders or advisors. With Jennifer Johnson’s experience supporting over two billion dollars in fundraising across multiple mandates, we understand what metrics matter most to both GPs and LPs.
At JJC, we are not here to add complexity. We help you create a structure that simplifies. Whether you are building your investor relations function from the ground up or refining what is already in place, we bring the tools and insight needed to support fundraising as a repeatable, data informed process.
Fundraising is a demanding effort, and your internal systems should work for you, not against you. With JJC’s support, you can operate with clarity, accountability, and momentum positioned for both short term success and long term growth.
Institutional investors expect clarity, depth, and professionalism in every communication. At JJC, we help emerging managers craft messaging that meets those expectations and elevates how your firm is perceived in the market. Whether you are refining a pitch deck, drafting an investor letter, or preparing for meetings, we ensure your message communicates strength, focus, and alignment with institutional standards.
Our work begins by understanding your story, how you invest, why it matters, and what makes your approach different. We help you articulate that narrative in a way that is both authentic to your firm and compelling to institutional limited partners. From fund overviews to track record summaries, every element is designed to build trust and spark interest.
We go beyond surface level editing. We reshape how your materials speak to LP priorities such as risk management, team composition, operational maturity, and long term vision. This includes positioning your firm’s history and strategy in the context of broader market themes and helping you frame complex ideas with clarity.
We also align messaging across formats. Your pitch materials, investor emails, FAQs, and follow ups should all reflect a consistent voice and strategic framing. We help you create that alignment, so every touchpoint reinforces your credibility and builds momentum throughout the fundraising process.
With over a decade of experience supporting capital raises and investor relations, Jennifer Johnson understands what institutional audiences are looking for. Her approach blends strategic thinking with editorial precision, giving you communication tools that are not only polished but purposeful.
At JJC, we believe messaging is more than words. It is how investors come to understand your value, your vision, and your potential. We help you make every message count.
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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
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Fundraising does not end with the final close. At JJC, we provide ongoing investor relations support to help you maintain strong, strategic relationships with your limited partners. Through consistent communication, thoughtful engagement, and long term planning, we help you build trust that extends well beyond the fundraise.
Our approach starts with understanding your LP base—their priorities, communication preferences, and expectations. We help you create a tailored engagement plan that aligns with your firm’s rhythm and resources. Whether you need support on quarterly updates, investor letters, performance reporting, or ad hoc communications, we make sure every touchpoint is clear, timely, and aligned with your strategy.
We also support your efforts around annual meetings and investor events. From agenda development and material preparation to presentation coaching and post event follow up, we bring structure and polish to each stage of the process. Our goal is to help you deliver a professional experience that strengthens LP confidence and reflects the quality of your firm.
In between reporting cycles, we help you stay connected through proactive outreach and issue management. When market shifts occur or portfolio challenges arise, we guide you in addressing them with transparency and foresight. This kind of steady, informed communication builds resilience into your investor relationships and positions you as a thoughtful and accountable manager.
Jennifer Johnson’s background in institutional investor communications gives you an experienced partner who understands both the expectations of LPs and the realities of fund operations. She acts as an extension of your team, providing strategic guidance, editorial support, and operational insight. Ongoing investor relations is not just about reporting. It is about creating a durable partnership with your investors. With JJC’s support, you can keep your LPs informed, engaged, and aligned for the long term.
